My promise
You can have alterations done at your trusted tailor at any time. I will pay you the full amount for the alterations. Still returnable
In addition to free alterations and free shipping & returns, you can sign up for a free Trusted Shops membership after your purchase, including buyer protection up to €100
From the fabric to the finished shirt, every step is 100% Made in Italy. Handmade in Naples. A promise of quality that you will find in every one of my shirts. Learn more about the quality
I do not charge for shipping or returns, regardless of the shopping cart value or price. You can simply return the clothes for free within the first 30 days.
The Lily Seal is more than a symbol: it is a promise. Every shirt that bears it fulfills eight clear rules that define my idea of true quality. No compromises.
FAQ
What makes my sizes special is that each collar has its own size chart. This makes the cut more precise and individual for each size. You can choose between regular sizes for body heights under 186 cm or tall sizes for body heights over 186 cm. The difference lies in the length of the shirt and the length of the sleeves. If you are between two sizes, I recommend choosing the larger collar size. If you are unsure, simply call me at +49 4161 7346461 or send me an email at henrik@henriks-shop.com
You can choose between:
- Slim Fit (Close-fitting)
- Regular Fit (Relaxed)
This way, you can choose your preferred silhouette without sacrificing craftsmanship.
1. Take your shirt to a tailor of your choice.
2. Have the desired alterations made.
3. Send me the invoice, including your bank details and order number, to:
Henrik Herrera Ruiz
Am Gleise 42
21614 Buxtehude
or via email to: henrik@henriks-shop.com
I will transfer the full amount to your preferred account.
Yes. That is no problem at all. Even after alterations, you can simply send the shirt back to me and you will receive a full refund for the shirt to your original payment method.
A made-to-order shirt is only produced after you place your order. The cut, fit, and details are based on your selections and are specifically manufactured for you. This results in less overproduction, higher quality, and a significantly more durable shirt.
The production of a made-to-order shirt usually takes 4 to 6 weeks. During this time, the shirt is cut, sewn, hand-finished, and inspected. Quality and precision are intentionally prioritized over speed.
Certainly. Each shirt is made individually, regardless of the order quantity. The delivery time remains the same.
Yes. My made-to-order shirts are returnable even after alterations. If your shirt doesn't fit perfectly despite careful manufacturing, I also offer a free alteration service. And even after these alterations, you can still return your shirt.
The special thing about my collar sizes is that each size has individual measurements. This significantly optimizes the fit.
Generally, I offer all common collar sizes between 37 and 48. If you need a special collar size, please contact me at +49 15759614250 or by email at: henrik@henriks-shop.com. I will be happy to advise you. Oversizes or undersizes do not incur additional costs.
A bespoke shirt is constructed entirely based on individual body measurements. A made-to-order shirt is based on optimized basic patterns and fixed size charts, as well as your choice of fabrics, collars, and cuffs, but is only produced after an order has been placed. The result is a very high quality of fit with a significantly better price-performance ratio.
The shirts are carefully handcrafted in a small atelier in Naples, Italy. The best master tailors in the world work there. This is the only way I can guarantee that the quality of the shirts is unique.
You have a selection of the finest fabrics from Italy. Here you will find fabrics from the world's most renowned weaving mills such as Grandi & Rubinelli, Bersini, or Monti. You will also find fabrics from the Czech weaving mill Mileta here. These are in no way inferior to Italian fabrics.
I don't charge for shipping or returns on my garments, regardless of the basket or price. Within the first 30 days, you can simply return the clothes for free if you don't like them or they don't fit. Click the link to initiate a return.
Three steps by hand
From the best Italian weaving mills directly to Naples
My fabrics come from some of the most renowned Italian weavers: Bersini, Brixia, Monti, and Grandi & Rubinelli. Each of these manufacturers brings its own unique touch: fine yarns, precise weave structures, rich colors, and a feel that is immediately noticeable. These are fabrics that combine elegance, comfort, and durability – making every shirt special.
From the looms of Northern and Central Italy, the fabrics travel to Naples, where they are meticulously handcrafted. Here, precise Italian textile artistry meets vibrant Neapolitan tailoring tradition – a combination that is visible and palpable in every one of my shirts.
Truly handmade in Naples
In Naples, every piece of fabric cut becomes a shirt that doesn't aim for perfection, but for authenticity. At least one hand-stitched step – be it the shoulder seam, the collar attachment, or the button sewing with the typical "lily" or crow's foot (Zampa di Gallina) – gives each piece a unique quality that machines cannot reproduce.
This handcraft doesn't make my shirts loud or pretentious. It makes them alive. A shirt that has been thought into, felt into, and crafted with experience doesn't stand out – it endures. Over time, it develops a patina, character, and that gentle naturalness that only true craftsmanship possesses.
Why these shirts are more than products
For me, shirts have never been just clothing. Even before I founded my brand, I was fascinated by how a well-made men's shirt can change a man's character – his posture, his feelings, his self-perception. In Naples, I learned that true quality has nothing to do with perfection, but with personality.
Every shirt made there is mentally with me from the very beginning: from the first touch of the fabric to the last step of craftsmanship in the atelier in Naples. I know the people who work on my shirts; I know how they sew, what they pay attention to, and what standards they hold themselves to.
Perhaps that is why I feel an almost personal connection to every finished shirt. It carries a piece of my own journey: the desire for honest quality, for durable materials, and for a style that doesn't have to be loud to make an impression.
These shirts are not made to follow every trend. They are meant to accompany. To be broken in. To develop character. Just like the men who wear them.